Should you start a business social media account or use your personal account?
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[00:00:00] If you're an OT and you're starting your business and you're struggling with this question, should I start a business media account or use my personal account? Well, I'm here to share. My name is Hoang. I'm an OT and business owner for over a decade. I have my, um, clinic where I'm teaching or talking to you right now.
And I also have my online platform, Hand Therapy Secrets. So. What should you start? And this is, this is a question that can, if you can answer it, you'll be able to take action really quickly, right? Because I feel like people sit in the struggle when they can't make a decision, then they won't take any action to really start promoting what they're doing and their business.
And if you're not promoting what you're doing and your business, then you've got no business, right? So let's make this decision today and just take action, right? I want this video to help you take fast action and [00:01:00] then just do something about it. So should you start a business account or use your personal?
And here's the thing. I think that you should just start a business social media account. And here is why I want to share with you. Why did the Y is always the most important thing? Because if you understand the Y and you agree with the Y, then you'll take fast action, right? So I think you should start a business social media account.
And the reason why you should just start that is because one, it's free. Two, you can delete it, abandon it, uh, change it at any time. So let's say you start, you're like, I don't know the name fully and I don't name it, whatever, right? Um, you can use your name, but use it in a different way. So you can just start it.
You [00:02:00] can, um, have, you know, you might have a lot of ideas of what your business name is. It's okay. Just started. Cause guess what? You can change it later. And I started my channel, I started, um, When I started, it wasn't Hand Therapy Secrets. It actually, I started with CHT Secrets. And I started with CHT Secrets, and then people were like, oh, what are CHTs?
You don't know what a CHT is? I was so close to it that I thought everyone knew what a certified hand therapist was and the acronym. When I started getting a lot of people saying what are CHTs? I was like, oh my god, I need to change the name of my social media account because nobody knows what that is!
And then I got the letter. I got the letter from the Hand Therapy Commission board saying that their, the CHT was, [00:03:00] uh, I think it was a trademark. I don't, I don't know if it was copyright or a trademark thing, but I'm like, it's not trademark. It's not trademarked. I don't think because, um, CHT actually means something else too.
It doesn't just mean certified hand therapy. And I found out the hard way because I was using a hashtag and I got like, I was like, oh my god this hashtag is so popular and I looked at some of the hashtags and it is not about hand therapy. So anyway, I got the letter saying that I couldn't use CHT secrets.
I didn't give a shit and it was because I was already gonna change it, right? So regardless I was like nobody knows what that shit is anyway, so let me change it So when you start a social a business social media account There is just like so low risk, right? So low risk that you had started and it wouldn't matter if you changed it or, or abandoned it.
Right? So [00:04:00] fricking start it. Just go on there. Instagram, Facebook, Tik TOK, whatever it is, whatever your chosen thing, just start one and it's okay. Um, Pinterest. That's another one. You just start one because you can change it at any time. Now here's the second reason why I think starting a business social media account is really important.
When you have a personal account, all your friends and family and other professional colleagues and stuff like that follow you or are quote unquote friends with you. And what happens is When you have people following you and you think everyone's watching you and watching what you're doing, you will not take action because of your fear of judgment, of what they're gonna think of you, what they're gonna say about your postings, and, believe it or not, That [00:05:00] stops you from taking action.
You might sit here listening to this right now and being like, well, that's not me. I'm going to say and do whatever. That's, that's me. Uh, but this is a very subconscious thing. It's not necessarily conscious. It's a subconscious thing. If you find that you've been asking yourself over and over, should I start it?
Should I not start it? Should I? It's because. Inherently, you have this fear of being judged. I have CHTs that follow me on my personal page, and I will tell you for damn sure they fucking judging me, right, for what I'm doing. And it scared me and held me back for a long time when I first started. And I was like, do I share that?
I might, you know, so I just. I just started my, um, a business account like from, um, for my clinic. When I first started my clinic, for sure, I started a business account. [00:06:00] Um, but I wasn't, you know, it wasn't sharing it necessarily to my friends and family, just cause I had a physical brick and mortar.
Sometimes having the brick and mortar business forces you to start an account. Um, versus if you're a little bit on the online space. But for you know, when I started hand therapy secrets again, I just started it and People found me. Oh, you started a new thing. Oh, you're posting this and that and it's what happens like and subconsciously you might be holding yourself back because You don't want people to say shit So anyway, if it's you, you know start a business one if you're like that doesn't sound like me.
It's okay Maybe it's not you right, but I know 99 percent of the world's population We all have this inherent fear of like someone judging us. [00:07:00] Sometimes we just have to take the step anyway and Not give a damn right because You know, the way I see it is you're not paying my bills, right? You don't have a say, unless you're paying my bills.
Um, so start, start a business, social media, because, you know, truth be told, if you start it, nobody's going to see you and you can start practicing, practice sharing your perspective, practice going on social media and sharing. And I, I love, um, using Instagram, Instagram stories. In particular, because it only lasts for 24 hours.
So you can practice showing up. You can practice, you know, taking a picture. You can practice sharing a perspective. You can practice being on camera, sharing a perspective. Cause believe it or not. It's the fastest way. You don't [00:08:00] have to, but it is the fastest way to bring attention to what you do in your business, right?
Uh, and it takes practice. I was talking with a healthcare provider and he was having this struggle. Do I start something social or business? And I was like, dude, just start a social, just start a business. Don't share it. Just start a business account, but don't share it with your friends and family because then nobody, they won't judge you.
You will care less about a stranger, right? And believe it or not, strangers are more encouraging for you than sometimes your friends and family. And I don't know, that's just human nature, right? These. So when you start sharing. No one at first, no one's following you. So when no one's following you, it's just easier to share your perspective because you're like, well, nobody's following me and I can share and I can get the practice in.
[00:09:00] So If you're sitting there and you're wrestling with this idea and you're sitting there and it is literally stopped you in your tracks from doing anything with your business, I promise you, you cannot go wrong with starting a business social media account. One, because it's free and two, because you can delete it, change it at any time.
If your business idea doesn't move forward, it's okay. This didn't cost you anything, maybe about five or 10 minutes of your time setting it up. And that's it. So get out there. If you're an OT and you have it in your heart, right? You have it in your heart, you keep thinking about it in your brain, and your gut is telling you, do it, do it, do it.
Then don't deny, don't deny that calling to start a business. Um, [00:10:00] there's less barrier to entry. in this day and age to 2024, there's less barriers to starting your business. Um, than ever before. And I think it's just your turn. If it's in your brain, it's on your heart and in your gut. You keep feeling like you.
You keep having it. Um, then give yourself a chance because you don't want to look back 10, 20, 30, 40 years from now and think, Damn, I really wanted to do this thing, but I never did it. All right, so go and do it. Um, really takes No time and if you change your mind in a few months, you can delete it totally free.
All right, so take some fast action today and just start an account. If you want to share with me, share with [00:11:00] me. All right, if you don't. It's okay to, you don't have to share it, right? Um, look below, um, at the links, if you want more tips and advice on how to start your business, then, uh, get on my email list.
I share weekly emails, um, to share my experiences and the tips that can help you. grow your OT business. And if you want more personalized help for me, there's a link for my OT business corner program, as well as a one on one consulting. If you need personal time with me. All right, until next time, peace out.
